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You're already in a slim minority of organizers: you have someone interested enough in your race to want to spend time hearing what you have to say. Click on the fillable fields and add the required data. To make that happen, you need your initial reach-out to be as concise and to the point as possible. Download this 100 percentage editable presentation and get access to our highly . Sponsorship proposal for Alfie Gendall Racing in 2021. This kind of branding will make you more recognisable. The experience gained is certainly valuable, but there arent any NASCAR Scouts at club road racing events, and IMSA teams wont be impressed if you finish mid pack of a 5 car field. Print out the letter and mail it or hand-deliver it to the potential sponsor. In this article, we have some handy racing sponsorship proposal samples in PDF available for your use. 0000054541 00000 n This tool allows to fill out any PDF or Word document directly from your browser (no software . You're the solution to their problems pitch yourself that way, rather than presenting your favorite things about yourself and some special award you got hoping they bite. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. Expect serious, cutthroat competition with the higher stakes. Find a champion to cheer you on, even when things are tough, Take some time to write down your goals and plans on a weekly basis, itll help keep you on track, Podcast 035: What to Do If You Lose Motivation, Podcast 030: How to Stay Positive, When the Going Gets Tough, Podcast 027: How to Overcome Imposter Syndrome as a Racing Driver, If what youre doing isnt working, try something different, Motivation and advice on the Racing Mentor Instagram, Get advice and accountability in the Racing Mentor Sponsorship group on Facebook, Follow Racing Mentor on Twitter, Instagram, Facebook, and YouTube, Subscribe to the newsletter for updates, opportunities, and advice, Find the Sponsorship Podcast on Apple Podcasts and Spotify, Sponsorship pitching (webinar tutorial bundle), Get Paid to Race: Six Weeks to Success (online version), The Ultimate Guide to Motorsport PR (course). Podcast 036: How to Have Fun With Your Content, Podcast 001: The importance of a strong brand, Video How to find a hook to attract sponsors. How to Write a Race Car Sponsorship Proposal - SportsRec Expect to promise a specific number of race appearances, shows, online presence, blog posts, etc. If you dont know the difference between features and benefits are then a motorsport proposal template might help you out. I tend to either look through my LinkedIn contact for potential sponsors or look at the exhibitors for trade shows and conferences. If you want to succeed you need to carefully pick your opportunities, because the investment that will be required in putting together a winning sponsorship proposal and converting sponsors will be considerable. The objectives for your first contact with potential sponsors are to (1) come across as a credible partner and (2) secure a follow-up meeting or call. Treat the race car sponsorship proposal as a business transaction. This will help you catch the decision makers eye but dont forget just how important content is in all this. But with good content and a consistent posting strategy, you can grow your following and increase your reach. w$ 4iw*\xKLZwI[}K|=Q|>W`! What makes you stand out over other racing drivers. Tell us about the class you run. A picture of you in your race suit. Keep your eyes peeled as you go about your day-to-day life too, you never know what businesses you might come across that could be potential racing sponsors. So when you do get a sponsor on board it pays hugely to invest in keeping them happy. Sponsorship Proposal Template for Racing.doc - 2011 Team Post on social media consistently, send out pitches on a regular basis, and do your follow-ups once a week. . Once you understand how the sponsorship process works, you can set out to getting racing sponsors on your own. More likely than not, however, the sponsor will come back with questions and perhaps a counter-offer on the scope or price of the sponsorship. ezQ7sg>b{a%YfQLQWHOq!>M=k/j d54mdfeW7AFRUz:rMa*/oL9 w4P5 ys"[Su)r}f$srq Team Racing Sponsorship Proposal Our desire . In short, have a solid plan (a sponsorship proposal) for how you will BOTH benefit from any sort of partnership. However, getting more followers on Instagram can be challenging, especially with so much competition out there. How to Get Racing Sponsors: 7 Steps (with Pictures) - wikiHow Life If you dont know what kind of content youre going to put in your proposal, the Racing Mentor template has guides and sample content to help you get it right. If youve followed the steps above, you should know: Plenty about the business to personalise your pitch. Ask them questions, create content that speaks directly to them, and get involved in discussions with them. There are two reasons to have a sponsorship proposal, the first is position yourself as someone who can help a business. These may include publicity on your car or trailer, promising to wear the sponsor's logo at press events and offers to attend public events as the sponsor's representative. Sponsorship Opportunities | SponsorRacecars.com If you have questions you think other race directors may know the answers to, or just want to chat about 0000002058 00000 n You and any potential sponsors need to work together to achieve what you both need. These should not be too frequent, but frequent enough to make sure sponsors are kept up to speed with the successful delivery (or upcoming delivery) of key sponsorship initiatives. Racing Team Sponsorship Proposal Form sbusolarracing.com Details File Format PDF Size: 915 KB Download 4. Racing Mentor offers a motorsport proposal template thats editable in Keynote and PowerPoint but its not for everyone. advertising would be on a very exclusive race-car, seen at Western Springs, Huntly Speedway, Stratford Speedway and other New Zealand Speedway tracks, car shows, promotional events and community appearances. A sponsorship proposal is a document submitted by a not-for-profit agency, charity, foundation, or event services company to a potential sponsor. Your sponsors would base their decision on how you're going to help them in exchange for their support. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Race Car Sponsorship Agreement Template - sfiveband.com . FREE 4+ Racing Sponsorship Proposal Samples [ Team, Car, Driver ] Hopefully, in this guide you should have everything you need to map out your journey from sponsor identification to sponsorship execution. Modern-day motorsport sponsorship is all about standing out. If you can convince a company to sponsor you, but that company doesnt quickly see the value. To wildly oversimplify it: Crapcan Enduros (non-licensed) are considered the basement tier. (PDF) Pravega Racing Sponsorship Proposal - DOKUMEN.TIPS Don't ask yourself "How low should I go?" It will be worth it. If, on the other hand, this is your first year working with the sponsor, focus on execution and delivery, not on trying to squeeze the most out of your sponsorship. The appeal of any asset you offer will depend on a number of things, including the sponsor's objectives, line of business, business cycle and their ability to activate those assets. Dont be afraid to think outside the box you dont have to do what every other driver has been doing for all of time. Write what the sponsor will get in return, working from the list you have prepared. In the same way, youd be working hard on the track and looking for consistency from lap to lap, this applies to your approach to sponsorship for motorsport too. If you want to run in one of the very few racing series that do get sponsors and prize money? Im not saying that lucrative club racing sponsorships are unheard of, but if you ask the random driver with a business name on their car, they typically arent taking a huge check to have the name on their car. Podcast 032: How to Maximise Opportunities on LinkedIn, Podcast 031: How to Make a Winning First Impression, Podcast 025: How to Make the Most of LinkedIn, Podcast 010: Why Business-Minded Drivers Succeed, Get Paid to Race pages: 107-114 and 129-132. Since racing takes such a personal investment it means everyone at the club level are willing to make great personal sacrifices to be there Were all committed. Partnership is the key word here, treat it as a partnership, not a sponsorship. The organization aims to organize events such as auto motor racing, harness racing, slots . Dont expect to be sponsored for long. After all, they're after your event as much as you're after their sponsorship! Heres what it gives you: A companion document that will help you fill out each section, Guidance of speaking to a business goals, A replacement for your own branding and design style. However, here's our high-level advice on how you should approach this stage of your dialogue with the sponsor, depending on the level and depth of your working relationship: If you have worked with the sponsor on previous events and you are confident in their appreciation of your past efforts, you can be more firm with them and negotiate harder. Sponsorship can come in a number of flavors, depending on the form of contributions the sponsor makes to the race. Race Sponsorship: The Complete Guide | Race Directors HQ endstream endobj 73 0 obj <>stream How will your sponsor assess the sponsorship and whether it has been a success for them? Create a two-way relationship with your audience. Without sponsors to impress or big prize money to win, were racing simply for the fun of it. January 6, 2022. So fo ahead, drop them in the comments section below. Whether it be a fashion show or a charity event, state what it is and explain to your sponsor why it is beneficial for . Create a portfolio, be presentable and professional. ?be$I&!=~DJ)*]]GVw(La( YK1s4Vt/z=Q1endstream by issuing press releases around their involvement with your event, making the most of sales opportunities you may offer through a race expo etc). How to Find a Sponsor as a Beginner Triathlete. Include contact information on the introductory letter and proposal. How to Get Sponsorship for Your Car Build: Pro Tips Single sponsor entire race car and enclosed trailer: $5500 * Indicates primary sponsorship. Your proposal must show depth and that you took the time to understand each sponsor. We are currently pursing sponsorship for the upcoming race season, and we can create a package to suit your. Unfortunately, retaining sponsorship in the long term may not always be under your control. 3. Another element of finding and securing sponsors is building a strong network. Here's what your proposal should include: A really easy way to extract demographics information for your audience it to use your website's Google Analytics data or Facebook's Page Insights for your Facebook page.